Marketing BS can be found in video too
No marketing channel is free of Marketing BS. And, as this parody beautifully points out, video can be one of the worst offenders.
Cut the BS. Your audience will thank you.

To help weed out all that “foul” marketing-speak out of business communications, White Rhino recently launched its free application, Marketing BS Detector, that allows marketers to scan websites or blocks of copy to spot the worst offenders.
Celebrating 101 Years of Gamification

The term “Gamification” might be fairly new, but the technique is not. See some global examples from 101 years of Gamification. – analog and digital.
Gamification in B2B Marketing is about Addiction, NOT Games

Gamification: Research has shown that we are all born with a desire to play games. It’s wired into us. Brands can take advantage of that desire, not by creating games, but by using “game mechanics” to drive certain desired behaviors.
Visual Search: Where the Right Brain Meets the Left
Recent developments in data visualization are now confirming my place in this right vs left World
Welcome to Cliché Hell
Have you read Dan Brown’s new book? Inferno is a lot like The Da Vinci Code, only this time all the action swirls around Dante Alighieri, his epic poem The Divine Comedy
Home Techonomics

The topic of home automation is getting hot and the inherent cross-section between design beauty and function is near and dear to my heart.
Stop Talking to Suits

What makes one position seem like a dream job, and another one sound like a nightmare?
Hip Guys and Trauma Jockeys: Knowing Your Audience as a Medical Marketer

Walk around the floor of a big orthopedic conference like AAOS and you could easily think you’ve wandered into the hardware aisle at Home Depot.
The House That Tiny Built

There was a time in all of our lives when we were mayor of a miniature imaginary world. It probably was a GI Joe World or a My Little Pony World.