About Us

About Us

Above all else, we're just people.

At White Rhino, we believe humanity and humility is at the core of everything we do. 

From how we work with clients, to how we view our clients’ clients, we’re focused on never forgetting that at the end of every day we’re working with, talking to, and dealing with people.

Our Approach

We call it B2Me.

When a consumer is making any decision – whether it’s seeking healthcare, buying a soda, or even making a major purchase decision at work – personal, emotional connection trumps other rational and logical benefits.

Using a psychological framework for classifying human emotions, our B2Me research process uncovers the motivations that influence consumer decision-making.

Services

Supporting you in the areas of:

Research

Strategy

Branding

Advertising

Concept Development

User Experience Design

Web Development

Video Production

Media Planning

Account Based Marketing

Sales Enablement

Meet the Herd

Dan Greenwald

CEO & Chief Creative Officer
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Teri Sun

Chief Strategy Officer
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Jack Sharry
CFO and COO

Kristen Ward 
Director of Resourcing and Project Management

Libby Louis
Director of Technology and Lead Developer

Eileen Lannon
Project Manager

Angela Cole 
Account Strategist

Lucy Dustman
Strategy Coordinator

Kristen Cooper 
Senior Designer

Susan Logcher 
Senior Designer

Mike Davis 
Senior Copywriter

Paul Sandberg 
Senior Copywriter

Steve Cotroneo 
Motion Designer

Simon Le Marchant
Developer

Our Clients

A partner for the long run.

We have a 25-year history working with B2B and Healthcare brands – some of which we’ve worked with for 13 years or more.

Overlake
SAP
Arkansas Childrens Hospital
Oschner
AGFA HealthCare
ABM
Texas Oncology
CyberArk
Olympus
Nuance
EMX
LeMaitre
MGB
Whole Foods
Deerfield
MEE
Microsoft
B3.8
New York Proton Center
Airing
ProgenaCare Global